CHENNAI, JULY 7: JECRC University of Jaipur and the Chennai-based ICHIEVE Education have signed an MoU to formalise an academia-industry partnership to launch employment-oriented education programmes targeting specific industries.
As a part of this initiative, a two-year full-time MBA in Media-Communication-Marketing has been launched. Diploma and Certificate courses in the same sectors are also in the pipeline for 2013-14.
The participating students will get to interact with experienced industry practitioners, including IIM and Harvard alumni, and be immersed in activity-based experiential learning.
JECRC University is a private institution in Jaipur. ICHIEVE is a business group focused on incubating and growing new ventures in education, media, retail and finance.